"Pam is in a select group of copywriters for her talented and persuasive copy, but also for her vision, knowledge of web marketing, and her ability to create high level business concepts and flawlessly execute them."
—Chris Marlow, TheCopywritersCoach.com

About Pam Foster
Internet Consultant and
Founder of ContentClear Marketing

Pam Foster, founder and senior web seo copywriter, The ContentClear Marketing Method for Web Site Optimization

Greetings and thanks for stopping by!

I'm a Maine native and lived there until 2008. During those years, I worked as a copywriter, project manager and creative team manager for a number of Maine-based companies including television and radio stations, LL Bean, IDEXX Laboratories, UNUM Insurance, Pet Health Network, the American Cancer Society, Garrand & Co. Advertising, and several other companies.


I've always been involved with marketing communications, and I evolved as a web-content specialist as the Internet turned into the marketing powerhouse it is today. (My first website was for Blue Cross Blue Shield of Maine in the mid-90s. It was a brochure site, which was all we knew how to provide "way back in the day." No SEO yet!)

In addition to these full-time positions, I ran a freelance copywriting business on the side, helping a variety of clients market their businesses and build their web presence. I transitioned to full-time freelance web content writing and consulting in late 2006 and established my first business website, www.pamfostercopywriting.com (devoted to B2B copywriting and consulting).

Since then, I developed a Web Content System that's focused on blending a) ethical SEO practices that drive traffic with b) persuasive sales copy that drives results. Based on this methodical approach, I founded ContentClear Marketing in December 2008 to provide extensive SEO and web content strategy, writing, consulting, training, coaching and speaking services.

While I'm happy to help boost web results for all types of companies and organizations, my main areas of expertise fall into these categoriesÂ… and I work mainly with mid-size companies:

  • Pet marketing for pet products and services, including veterinary practices (check out my pet-focused website www.petcopywriter.com)
  • Business-to-business
  • Ecommerce
  • Education (colleges and education-related national franchises)

You'll find additional information below.

Contact me anytime to discuss your web marketing needs. I have a great track record of helping clients by phone, email and online.

Thanks again for stopping by! Cheers,


BA, Broadcasting/Film, University of Maine
Extensive Training: Marketing Strategy; Web Strategy, Usability, SEO and Content Writing; Direct-Response Copywriting

Skills and Services
30 years of marketing communications and sales promotion for both offline and online media:

  • Strategy Development
  • Competitive Research
  • Website Planning and Information Architecture
  • Web Content System
  • Creative Concepts
  • Clear, Persuasive Copywriting
  • SEO-Web Content Writing
  • Project Manager
  • Teacher/Trainer
  • Coach
  • Public Speaker
  • Published Program/eBook Author


  • Experienced in all facets of marketing communications, web communications
  • Passionate about your success; a true partner
  • Constantly studying what works online
  • Able to quickly identify your specific goals, barriers and hopes
  • Able to synthesize complex messages into clear, customer-focused copy
  • Organized, systematic
  • Able to apply industry best practices to any project
  • Dedicated to meeting expectations, delivering as promised
  • Creative problem-solver
  • Solution-focused
  • Upbeat and fun to work with


Get the latest web-content best practices. Subscribe to Pet Web-SEO Tips, written for the pet industry but applicable to all businesses.

Hire a pet-industry copywriter to attract more buyers to your site.

"Pam works tirelessly to make sure marketing plans and web content are on strategy and on deadline. Her recommendations and content are always well researched with the client's goals at the forefront of every project produced."
Whitney Campbell, Owner, Whitney Campbell & Co. Design

Pam Foster is one of the web industry's first content writers to achieve SEO Copywriting Certification from the SuccessWorks SEO Program.
ContentClear Marketing owner Pam Foster has achieved SEO Copywriting Certification from the SuccessWorks SEO Program.

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